"It exists on the books, but it hasn't been applied ," Hermida said. Though Facebook briefly blocked news from Australian feeds, the government was able to reach an agreement with the two companies and has since hailed its News Media Bargaining Code as a success that led to compensation deals with multiple organizations worth $200 million AUS.īut Hermida said the situation in Australia is different than Canada's. Could the situation change?Ī similar situation played out in Australia, when the country enacted a law in 2021 to make Google and Facebook bargain with news companies. "Once people have habits, they don't change them," he said, explaining many people don't actively seek out news rather they "stumble across" while doing something else.
It's also possible to embed a link back to a news article in the video itself and in the video description.īut Hermida is skeptical about whether Canadians who rely on Google or Facebook for news will go directly to a website, app or use any other platform to find news. YouTube already allows users, including media outlets, to monetize their content. Google's parent company Alphabet also owns YouTube, which is the second-most popular social media platform for news consumption in Canada after Facebook, per the Reuters Institute study. The company also said in early June it would soon begin experimenting with blocking Canadian news content for one to five per cent of the 24 million Facebook users in Canada.ĬBC Explains A new streaming bill is close to becoming law in Canada. Meta is also planning to prevent Canadian news links from appearing on Facebook and Instagram at the same time.
The law will come into effect at the end of this year, and that's when Google said it will start blocking Canadian news links on its search, news and discover products. When could Canadian news links be blocked? Rachel Curran, Meta Canada's head of public policy, told CBC's Power and Politics on Tuesday there were "no negotiations currently" between the company and the federal government. Google, in its statement Thursday, said it's not convinced. Reacting to Google's announcement Thursday, Canadian Heritage Minister Pablo Rodriguez told CBC News conversations with the company are ongoing and the "clarity" it wants about the Online News Act will come as the government hammers out regulations. Canadian Heritage Minister Pablo Rodriguez has called Meta and Google's plan to block Canadian news links 'deeply irresponsible.' (Adrian Wyld/The Canadian Press) Are the two sides still talking?
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